Activities
Track calls, emails, meetings, notes, and tasks linked to customers and opportunities
Activities
Activities are the building blocks of customer engagement tracking. Every interaction -- whether a phone call, email, meeting, or internal note -- can be recorded and linked to customers and opportunities.
Activity Types
| Type | Icon | Description |
|---|---|---|
| CALL | Phone | Inbound or outbound phone calls |
| Envelope | Email correspondence | |
| MEETING | Calendar | Scheduled meetings (in-person or virtual) |
| NOTE | Document | Internal notes and observations |
| TASK | Checkbox | Action items with due dates |
Priority Levels
Each activity can be assigned a priority:
| Priority | Use Case |
|---|---|
| LOW | Routine follow-ups, general notes |
| MEDIUM | Standard tasks and scheduled calls |
| HIGH | Important meetings, time-sensitive follow-ups |
| URGENT | Critical actions requiring immediate attention |
Creating an Activity
- Navigate to CRM > Activities or open a customer/opportunity detail
- Click New Activity
- Fill in the details:
| Field | Description |
|---|---|
| Type | CALL, EMAIL, MEETING, NOTE, or TASK |
| Subject | Brief description of the activity |
| Description | Detailed notes or agenda |
| Priority | LOW, MEDIUM, HIGH, or URGENT |
| Due Date | When the activity is scheduled or due |
| Customer | Link to a customer (optional) |
| Opportunity | Link to an opportunity (optional) |
- Click Save
Managing Activities
Completing an Activity
- Open the activity or click the complete action from the list
- The activity is marked as completed with a timestamp
- It remains visible in the timeline for history
Reopening an Activity
If an activity was completed prematurely:
- Open the completed activity
- Click Reopen
- The activity returns to its active state
Rescheduling
To change the due date:
- Open the activity
- Update the Due Date field
- Save changes
The rescheduled date is recorded in the activity history.
Linking Activities
Activities can be linked to both customers and opportunities simultaneously:
- Customer link -- The activity appears on the customer timeline
- Opportunity link -- The activity appears in the opportunity detail
When creating an activity from a customer or opportunity detail page, the link is set automatically.
Activity Statistics
The CRM dashboard includes activity statistics:
- Total activities by type (calls, emails, meetings, etc.)
- Activities completed vs. overdue
- Activity volume over time
- Per-team-member activity counts
These statistics help managers track team engagement and identify follow-up gaps.
Activity List
The activities overview provides a filterable list of all activities:
| Filter | Options |
|---|---|
| Type | CALL, EMAIL, MEETING, NOTE, TASK |
| Priority | LOW, MEDIUM, HIGH, URGENT |
| Status | Open, Completed, Overdue |
| Owner | Team member |
| Date range | Scheduled or completed date |