Data Deletion Request

ASRR B.V. ("ASRR", "we", "us", or "our") operates the Alpha application. This page explains how to request deletion of personal data we hold about you, including any data we received from Instagram or Facebook. For a full description of what we collect and why, see our Privacy Policy.

How to Request Deletion

Email privacy@asrr.nl with the subject line "Data deletion request". To help us locate your records, include whichever of the following apply:

• The email address or phone number you used, if you contacted a business through a form, a brochure request, or the customer portal.
• Your Instagram username, if your request concerns an Instagram direct message or an Instagram lead form.
• The name of the business or organization you were in contact with, if you know it.

You do not need an Alpha account to make a request, and we do not charge for it.

What Happens Next

• We acknowledge your request within 5 business days of receiving it.
• We may ask for limited additional detail, but only what is necessary to confirm which records are yours.
• We complete the deletion within 30 days, as required by the General Data Protection Regulation (GDPR), and email you a confirmation when it is done.
• Where we are legally required to retain certain records (for example invoices under Dutch tax law), we tell you which records those are and why, and delete everything else.

Instagram and Facebook Data

A business using Alpha can connect its own Instagram professional account or Facebook Page so that lead form submissions and direct messages reach its staff. If you contacted a business that way, the data we hold about you may include your Instagram username and Instagram-scoped user ID, your profile name and picture, the content and attachments of your messages, and the answers you submitted to a lead form.

A deletion request covering this data removes:

• The stored message and lead records, including message content and attachments.
• The Instagram-scoped user ID and username, and any contact or lead record we created from them.

Deleting data from Alpha does not delete anything from Instagram or Facebook themselves; your own copy of a conversation stays in your Instagram inbox, and is managed through Meta's settings, not ours.

Requests Made Through Instagram or Facebook

If you asked Meta to delete your data rather than emailing us, Meta forwards the request to us automatically and we act on it straight away; there is nothing further for you to do. Meta shows you a confirmation code, and the same code is appended to the link back to this page.

A code means the deletion has already been carried out: the stored conversation, its messages, and the Instagram-scoped id they were filed under have been removed. Quote the code if you contact us and we can confirm what was deleted and when.

For Businesses Using Alpha

If you administer an organization in Alpha, you can act without contacting us:

• Disconnect an Instagram or Facebook integration at any time in the integration settings. This deletes the stored access tokens and stops all further collection immediately.
• Delete individual lead, contact, and message records from within the app.
• To close your organization's account and delete all of its data, email us at the address above.

Contact

privacy@asrr.nl

ASRR B.V.
The Netherlands